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Creators/Authors contains: "Shimobayashi, Masaho"

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  1. ; ; ; ; ; (, Proceedings of the Annual Symposium on Computer-Human Interaction in Play)
    Digital patronage is the act of delivering recurring direct support to content creators online. In this paper, we define digital patronage and examine why patrons engage in this behavior on the live streaming platform Twitch. Our mixed method research illustrates patrons' motivations, how patronage motivations differ from that of donations, and the motivational factors that are associated with higher levels of patronage. We discuss how results extend understanding of patronage in the context of social support theory and provide design implications for digital patronage platforms. 
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